YouTube has become one of the most popular and influential social media platforms in the world. With over 2 billion monthly active users, it has transformed the way we consume media and connect with others. As YouTube continues to evolve, so do the trends and content that dominate the platform. This article will explore what is currently trending on YouTube and why.
Gaming Videos
Gaming videos have always been a popular genre on YouTube. These kinds of videos always continue to dominate the platform. With the growth of esports and the rise of gaming as a legal and justified career path, many content creators have found success creating gaming content.
The most popular gaming channels on YouTube are PewDiePie, Markiplier and VanossGaming. All these channels have millions of subscribers. These creators specialise in gaming commentary, walkthroughs and gameplay videos often with a comedic twist.
ASMR Videos
ASMR means Autonomous Sensory Meridian Response. These videos are designed to create a relaxing and tingling sensation in the viewer. These videos typically feature someone whispering or making soft noises such as tapping or scratching.
They are meant to be soothing. Often used as a form of stress relief or to help with sleep. Many ASMR channels on YouTube such as Gibi ASMR and ASMR Darling have millions of subscribers and are extremely popular with younger audiences.
Food Videos
Interesting videos about food have exploded in popularity on YouTube over the past few years. Many famous channels like Tasty, Bon Appétit and garner have millions of views per video. These channels offer a mix of recipes and cooking tips. In addition, they all also show their behind-the-scenes looks at the food industry. Many of these videos feature stunning visuals and innovative recipes, making them entertaining and educational as well as.
Beauty Videos
Beauty videos have been fundamental on YouTube for years. In fact, with makeup tutorials and product reviews, beauty videos are being some of the most popular types of content. Beauty influencers like Jeffree Star and James Charles have built massive followings on the platform.
They have millions of subscribers tuning in for their latest makeup looks and product recommendations. The beauty industry constantly evolves making these videos particularly interesting and relevant.
Reaction Videos
Reaction videos have become increasingly popular on YouTube in recent years. In these kinds of videos, creators react to everything from viral videos to movie trailers. These videos are often humorous and lighthearted. Generally, videos are popular with younger audiences. With this intention, some of the reaction channels including Fine Brothers Entertainment and PewDiePie are popular among viewers.
Travel Videos
Travel videos have become more popular on YouTube nowadays. People use to search these kinds of videos for inspiration and knowledge. Viewers get help to plan their next vacation or travel adventure. These videos often feature stunning visuals of beautiful destinations around the world, as well as tips and advice for travellers.
Channels like Expedia and Travelocity offer a mix of travel guides and reviews. While others like Hey Nadine and Lost LeBlanc specialise in documenting their own travel experiences.
True Crime Videos
True crime videos have become a popular genre on YouTube in recent years. For instance, channels like BuzzFeed Unsolved and Crime Junkie gained millions of subscribers. True Crime videos explore real-life crime stories, ranging from mysteries to high-profile cases. They often offer a mix of storytelling and investigative reporting. It not only makes them entertaining but informative as well.
Fitness Videos
Fitness videos have become increasingly popular on YouTube. Videos of fitness are commonly popular among every age group. Channels like Blogilates and Fitness Blender offer free workout routines and fitness advice. These videos feed a wide range of fitness levels and interests from yoga and pilates to HIIT and weightlifting. With more people turning to home workouts during the pandemic, fitness videos have become an essential resource for many.
DIY Videos DIY
DIY or do-it-yourself, videos have always been popular on YouTube, with channels like 5-Minute Crafts and Mr Kate offering ideas. One of the reasons DIY videos on YouTube are so popular is because all these are accessible and easy to follow.
Most DIY channels on YouTube use step-by-step instructions. These DIY videos demonstrate the process visually and make it easy for viewers to replicate the project at home.
Additionally, YouTube allows creators to engage with their audience through the comments section, making it possible for viewers to ask questions and receive feedback directly from the creator.
